For campsite operators, the camping holiday season brings a real rush of enquiries: fully booked pitches, countless motorhomes and families, and lots of questions all at once at the reception desk. Instead of dealing with each enquiry individually over the phone or by email, an AI chatbot can automatically answer the majority of them, even when reception is busy dealing with the queue of arriving guests. What questions do customers usually ask before, during and after their camping holiday? We’ve listed 20 typical questions! You can try out for yourself in the chatbot window how a campsite bot can answer them.
Category 1: Before booking – Planning & Decision-making
1. Which campsite is suitable for a family with young children?
2. How much does a pitch cost for a family with a motorhome?
3. Are there still pitches available on [date] for 5 nights?
4. Is the site dog-friendly?
5. Which campsites offer water and electricity connections directly at the pitch?
Category 2: Getting there & facilities
6. What’s the best way to get to the site with a caravan?
7. Are there toilet facilities with hot water, and what about accessibility?
8. Can I book an electricity connection (amperage) in advance?
9. Is there Wi-Fi on the site, and what is the signal strength like?
10. Where can I exchange gas bottles or top up fresh water?
You want to give it a go yourself?
Below you’ll find the demo bot. It has been trained using information from a sample scenario (Moinis Camp). Moinis Camping Bot demonstrates how quickly and easily questions about the trip can be answered:
Category 3: Activities
11. What can you do by the lake when it’s raining?
12. Is there a bike hire or SUP hire service right on the site?
13. Where can I find the nearest supermarket or bakery?
14. What events or children’s programmes are taking place on the site this week?
15. Are barbecues and campfires allowed on the pitch?
Category 4: Services, Rules & Emergencies
16. What are the quiet hours at the site?
17. What should I do if my motorhome breaks down?
18. How can I extend or cancel my booking?
19. Where should I dispose of waste water and rubbish correctly?
20. Who should I contact if I have any complaints or problems?
Chatbots and Camping in Practice
A chatbot for camping and summer holidays can perform a wide variety of tasks, depending on where the user is in the booking process.
- Before arrival: find suitable accommodation, check availability and prices
- When planning your stay: provide information on activities, excursion tips and local information
- During your stay: handle service enquiries and only forward them to the team when necessary
- Round the clock: available even outside reception hours, without the need for additional staff
Two of moinAI’s clients – camping.info and DümmerWeserLand – demonstrate how this works in practice.
Best Practice: Camping.info
With around 25,000 sites in its database, camping.info is the largest information and booking portal for campsites in the German-speaking world. With such a vast selection, the biggest challenge for visitors is not a lack of information, but finding the right information quickly. This is exactly where the Camping Ingo chatbot comes in: users can simply describe what they are looking for in their own words. This might be something like “a campsite with access to a lake”. The bot searches through all the sites and clearly displays relevant results. Users can also ask detailed questions about a specific site. Anyone already on the page for a particular campsite can ask further questions straight away (“Is there a swimming pool?”, “Are dogs allowed?”, etc.). The bot recognises which page the user is currently on and automatically answers the question with reference to that specific site. This is made possible by a direct link to the camping.info database: the bot retrieves structured information about the relevant campsite in the background and weaves it into its answers in real time. This creates the impression of a contact person who knows every single one of the 25,000 sites down to the last detail.
Best Practice: DümmerWeserLand
The moinAI chatbot is also used by DümmerWeserLand as a digital assistant. It is available on duemmer.de and the region’s Facebook pages, and helps visitors with any queries they may have about Lake Dümmer even before they arrive. Visually, the bot is fully tailored to the region: its own corporate design in shades of blue and green, the company logo and a matching avatar ensure a familiar and recognisable look. Users are addressed informally and receive personalised answers, ranging from cycling and water sports to birdwatching and local services. If the bot cannot find a suitable answer, it offers thematically organised quick replies or forwards the enquiry, along with the user’s email address, directly to the DümmerWeserLand Touristik service team, ensuring that no question goes unanswered. After each reply, the assistant actively asks for feedback, which helps to continuously monitor the quality of the responses. The 24/7 contact point thus provides visitors with information without placing an additional burden on the reception team.
Conclusion
Whether it’s a booking enquiry or a request for information about the campsite: these example questions show just how varied enquiries about camping holidays can be. An AI chatbot reliably handles precisely these routine enquiries at any time, allowing the on-site team to focus on guests who need more comprehensive advice. As camping.info and Dümmer See demonstrate, this concept can be implemented in a variety of ways: as a platform-wide assistant, as a regional travel companion with its own distinct character – in whatever format a business requires.
moinAI, a specialist provider of AI solutions, helps businesses build the right data infrastructure and develop a chatbot that aligns with their brand and addresses the queries of their target audience, whether they are a campsite or a tourist region.
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